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Customer Data Integration
CData Virtuality enables customer data integration
Improve customer experience by creating a 360-degree view of your accounts.
- Enhance personalization: With a centralized view of all account data, you can personalize marketing campaigns and sales tactics, improving engagement and satisfaction.
- Refine product roadmaps: Make better product development decisions armed with a holistic view of customer feedback and preferences.
- Boost customer retention: Analyze account health, churn, and renewal rates to identify at-risk customers and implement retention efforts.
Enterprise data integration platform for a comprehensive view into your accounts
CData Virtuality is a data integration and management platform that combines data virtualization and automated ETL to help you integrate all customer-related data, no matter it's format or where it lives.
By simplifying data management and integration for a customer 360-degree view with Virtuality, you can lower customer acquisition costs, and improve conversion and retention rates.
How CData Virtuality works
Benefits of an integrated Customer 360 view enabled by CData Virtuality
Comprehensive view of customer profiles
Both historical and recent customer data can be combined for a comprehensive 360-degree view. Real-time data access across systems allows you to react faster to the latest events in the market and trigger activities by identifying certain events within the customer journey. Finally, all customer-related activities can be activated with the writing function of CData Virtuality.
Strong security measures
Security is a crucial aspect when working with sensitive customer data. In addition to self-hosted and SaaS cloud offerings, CData Virtuality can be deployed on-premises, giving you a secure foundation for your customer data integration efforts. With real-time connections, the customer data doesn't need to be physically moved, removing any risk of data breaches and making your system GDPR-compliant.
Agile and future-ready infrastructure
Once in place, CData Virtuality functions as the central hub to connect new data sources and delivery platforms at any time. Easily integrate and support more applications and systems as your tech stack grows with your organization.
Data Connectors
ETL/ ELT Solutions
Cloud & API Connectivity
OEM & Custom Drivers