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Adobe Analytics Icon Adobe Analytics ODBC Driver

The Adobe Analytics ODBC Driver is a powerful tool that allows you to connect with live Adobe Analytics data, directly from any applications that support ODBC connectivity.

Access Adobe Analytics like you would a database - access Metrics, Users, Reports, Segments, etc. through a standard ODBC Driver interface.

Use the CData ODBC Driver for Adobe Analytics in Microsoft Power Query



You can use the CData Adobe Analytics ODBC Driver with Microsoft Power Query. In this article, you will use the ODBC driver to import Adobe Analytics data into Microsoft Power Query.

The CData ODBC Driver for Adobe Analytics enables you to link to Adobe Analytics data in Microsoft Power Query, ensuring that you see any updates. This article details how to use the ODBC driver to import Adobe Analytics data into Microsoft Power Query.

Connect to Adobe Analytics as an ODBC Data Source

If you have not already, first specify connection properties in an ODBC DSN (data source name). This is the last step of the driver installation. You can use the Microsoft ODBC Data Source Administrator to create and configure ODBC DSNs.

Adobe Analytics uses the OAuth authentication standard. To authenticate using OAuth, you will need to create an app to obtain the OAuthClientId, OAuthClientSecret, and CallbackURL connection properties. See the "Getting Started" section of the help documentation for a guide.

Retrieving GlobalCompanyId

GlobalCompanyId is a required connection property. If you do not know your Global Company ID, you can find it in the request URL for the users/me endpoint on the Swagger UI. After logging into the Swagger UI Url, expand the users endpoint and then click the GET users/me button. Click the Try it out and Execute buttons. Note your Global Company ID shown in the Request URL immediately preceding the users/me endpoint.

Retrieving Report Suite Id

Report Suite ID (RSID) is also a required connection property. In the Adobe Analytics UI, navigate to Admin -> Report Suites and you will get a list of your report suites along with their identifiers next to the name.

After setting the GlobalCompanyId, RSID and OAuth connection properties, you are ready to connect to Adobe Analytics.

Import Adobe Analytics Data

Follow the steps below to import Adobe Analytics data using standard SQL:

  1. From the ribbon in Excel, click Power Query -> From Other Data Sources -> From ODBC.

  2. Enter the ODBC connection string. Below is a connection string using the default DSN created when you install the driver: Provider=MSDASQL.1;Persist Security Info=False;DSN=CData AdobeAnalytics Source
  3. Enter the SELECT statement to import data with. For example:

    SELECT Page, PageViews FROM AdsReport WHERE City = 'Chapel Hill'
  4. Enter credentials, if required, and click Connect. The results of the query are displayed in the Query Editor Preview. You can combine queries from other data sources or refine the data with Power Query formulas. To load the query to the worksheet, click the Close and Load button.