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Create Salesforce Marketing-Connected Business Apps in AppSheet



Connect to Salesforce Marketing via CData Connect Cloud in Google AppSheet and create custom business applications with real-time access to Salesforce Marketing data.

Google AppSheet is a no-code development platform for application software, enabling users to design mobile, tablet, and web applications. When combined with CData Connect Cloud, you gain immediate cloud-to-cloud access to Salesforce Marketing data for business applications. This article outlines the process of connecting to Salesforce Marketing using Connect Cloud and constructing a basic app from Salesforce Marketing data within AppSheet.

CData Connect Cloud offers a dedicated cloud-to-cloud interface for Salesforce Marketing, enabling the creation of reports directly from live Salesforce Marketing data within AppSheet, all without the need for data replication to a native database. When you design applications that interact with data, AppSheet formulates SQL queries to retrieve the required information. With its inherent optimized data processing capabilities, CData Connect Cloud efficiently channels all supported SQL operations, including filters and JOINs, directly to Salesforce Marketing. This leverages server-side processing to swiftly deliver the requested Salesforce Marketing data.

Configure Salesforce Marketing Connectivity for AppSheet

Connectivity to Salesforce Marketing from AppSheet is made possible through CData Connect Cloud. To work with Salesforce Marketing data from AppSheet, we start by creating and configuring a Salesforce Marketing connection.

  1. Log into Connect Cloud, click Connections and click Add Connection
  2. Select "Salesforce Marketing" from the Add Connection panel
  3. Enter the necessary authentication properties to connect to Salesforce Marketing.

    Authenticating to the Salesforce Marketing Cloud APIs

    Set the User and Password to your login credentials, or to the credentials for a sandbox user if you are connecting to a sandbox account.

    Connecting to the Salesforce Marketing Cloud APIs

    By default, the data provider connects to production environments. Set UseSandbox to true to use a Salesforce Marketing Cloud sandbox account.

    The default Instance is s7 of the Web Services API; however, if you use a different instance, you can set Instance.

  4. Click Create & Test
  5. Navigate to the Permissions tab in the Add Salesforce Marketing Connection page and update the User-based permissions.

Add a Personal Access Token

If you are connecting from a service, application, platform, or framework that does not support OAuth authentication, you can create a Personal Access Token (PAT) to use for authentication. Best practices would dictate that you create a separate PAT for each service, to maintain granularity of access.

  1. Click on your username at the top right of the Connect Cloud app and click User Profile.
  2. On the User Profile page, scroll down to the Personal Access Tokens section and click Create PAT.
  3. Give your PAT a name and click Create.
  4. The personal access token is only visible at creation, so be sure to copy it and store it securely for future use.

With the connection configured, you are ready to connect to Salesforce Marketing data from AppSheet.

Connect to Salesforce Marketing from AppSheet

The steps below outline connecting to CData Connect Cloud from AppSheet to create a new Salesforce Marketing data source.

  1. Log into AppSheet
  2. Click "My account" in the menu
  3. Click the Sources tab and add a new data source
  4. Select Cloud Database and set the connection information
    • Type: Sql Server
    • Server: tds.cdata.com,14333
    • Database: the Salesforce Marketing connection, for example, SFMarketingCloud1
    • Username: a Connect Cloud user, for example, user@mydomain.com
    • Password: the PAT for the above Connect Cloud user
    • SSL: Require SSL
  5. Click "Test Connection"
  6. Click "Authorize Access"

Create an App

Once you create the data source for Salesforce Marketing, you can start building apps on Salesforce Marketing data. Start by clicking "My apps" in the menu.

  1. Click to create a new app and select "Start with your own data"
  2. Name the app and select an appropriate category, based on your data
  3. Select the newly created data source
  4. Select the table or view with the data you want

At this point, you can configure the design of your app, selecting which columns from the selected table to display, use as labels, and more. Preview the app in the preview panel and then publish or share it when ready.

To get live data access to 100+ SaaS, Big Data, and NoSQL sources directly from your cloud applications, try CData Connect Cloud today!