Build Interactive Dashboards from Bing Search Results in Amazon QuickSight

Amazon QuickSight allows users to build interactive dashboards in the cloud. When paired with CData Connect Server, you get direct access to Bing Search results for visualizations, dashboards, and more. This article shows how to create a virtual database for Bing Search in Connect Server and build dashboards in Amazon QuickSight with access to Bing Search results.

CData Connect Server provides a pure SQL Server interface for Bing Search, allowing you to easily build reports from live Bing Search results in Quicksight — without replicating the data to a natively supported database. As you build visualizations, Quicksight generates SQL queries to gather data. Using optimized data processing out of the box, CData Connect Server pushes all supported SQL operations (filters, JOINs, etc) directly to Bing Search, leveraging server-side processing to quickly return the requested Bing Search results.

Create a Virtual SQL Server Database for Bing Search Results

CData Connect Server uses a straightforward, point-and-click interface to connect to data sources and generate APIs.

1. Login to Connect Server and click Connections.
2. Select "Bing Search" from Available Data Sources.
3. Enter the necessary authentication properties to connect to Bing Search.

   To connect to Bing, set the ApiKey connection property. To obtain the API key, sign into Microsoft Cognitive Services and register for the Bing Search APIs.

   Two API keys are then generated; select either one.

   When querying tables, the SearchTerms parameter must be supplied in the WHERE clause.

4. Click Save Changes
5. Click Privileges -> Add and add the new user (or an existing user) with the appropriate permissions.

With the virtual database created, you are ready to connect to Bing Search results from Quicksight.

Import Bing Search Results into SPICE and Create Interactive Dashboards

The steps below outline creating a new data set based on the virtual Bing Search database in Connect Server, importing the dataset into SPICE, and building a simple visualization from the data.

1. Log into Amazon QuickSight and on the left panel click "Datasets"
2. Click "New dataset," select SQL Server as the data source, configure the connection to your Connect Server instance, and click "Create data source"
3. Select a table to visualize (or submit a custom SQL query for your data) and click Select.
4. Select "Import to SPICE for quicker analytics" and click "Visualize."
5. Select fields to visualize as well as a visual type.

Schedule Refreshes for SPICE Data Sets

QuickSight users can schedule refreshes for data sets that are imported into SPICE, ensuring that data being analyzed is only as old as the most recent refresh.

1. Navigate to the QuickSight home page.
2. Click "Manage data."
3. Select the data set you wish to refresh.
4. Click "Schedule refresh."
5. Click Create, configure the refresh settings (time zone, repeat frequency, and starting datetime), and click Create.

SQL Access to Bing Search Results from Applications

At this point, you have a direct connection to Bing Search results from your Amazon QuickSight dashboard. You can create new visualizations, build interactive dashboards, and more. For more information on gaining SQL access to data from more than 250 SaaS, Big Data, and NoSQL sources from applications like Amazon QuickSight, refer to our Connect Server page.