Data Connectivity

Hubspot Logo and Dashboard Graphic
January 24, 2022

Driver in Focus: Simplified Data Connectivity to HubSpot

Organizations have more options for CRM services and platforms than ever before. Businesses can now adopt the CRM solution that best meets their needs to enable better collection, tracking, and sharing of customer and prospect engagements. But it remains challenging to access the data fro...

Accounting Digital Transformation Graphic
January 11, 2022

Digital Transformation in Accounting Simplified with Data Connectivity

At CData, we talk a lot about digital transformation and cloud adoption . Amid the rise in cloud computing, more services across every industry are available in the cloud than ever before, including accounting software. The top accounting software providers, including companies like Oracl...

Change Data Capture
December 15, 2021

Support for Change Data Capture-based Data Replication

Change Data Capture (CDC) is a proven data integration pattern to track when and which changes occur in data, then alert other systems services that must respond to those changes. Change data capture helps maintain consistency and functionality across all systems that rely on data. Many d...

Migrating Your Marketing Automation Platform
October 27, 2021

A Practical Guide to Migrating Your Marketing Automation Platform

It's no secret that marketing automation platforms such as ActiveCampaign and Mailchimp help businesses improve lead generation, grow marketing ROI, and increase overall growth. According to a Nucleus Research report , marketing automation drives a 14.5% increase in sales productivity and...

360 Degree View of Your Customer Data
October 27, 2021

Gaining a 360 Degree View of Your Customer Data

In a recent post, we shared how, while marketing automation platforms can help businesses grow, migrating to new platforms is often a headache. CData SSIS Tasks allow businesses to easily move contacts, leads, and customers from one marketing platform to another. Often, organizations use ...

Martech Real-Time Analytics
October 8, 2021

Connecting Sales & Marketing Ops with Real-Time Analytics

Connecting Sales Marketing Ops with Real-Time Analytics The marketing technology (Martech) space is vast and expanding rapidly. The marketing landscape has more than 2,000 vendors, and that number continues to grow each year. According to a Chiefmartec article, the marketing technology lan...

Streamline HR Finance through Collaboration
September 23, 2021

Drivers in Focus Part 2: Streamline HR & Finance through Collaboration

Drivers in Focus Part 2: Streamline HR Finance through Collaboration In the first part of our Drivers in Focus series on collaboration software, we highlighted the value in connecting to your collaboration data for reporting and analytics on marketing and customer success efforts. In our s...

Collaboration Tools for Empowered Marketing
September 17, 2021

Drivers in Focus Part 1: Collaboration Tools for Empowered Marketing & Customer Success

Drivers in Focus Part 1: Collaboration Tools for Empowered Marketing Customer Success Collaboration technology has become increasingly vital to successful businesses operations – especially in today's world of remote work. Collaboration software helps organizations improve data and project...

connect cloud and on-prem with cdata
September 7, 2021

Cloud Data Crossing the Firewall: Connect Cloud, Hybrid Cloud, and On-Premises Data

With CData Sync, you no longer have to struggle with firewall rules, VPNs, or agents to integrate data across your hybrid applications. Simply install CData Sync wherever you need it, on-premises or in the cloud without the help of IT, and you can move the right data quickly and easily wherever you need it.

Data Connectivity for BI Graphic
September 1, 2021

Solving Data Proliferation and Connectivity Challenges for BI & Analytics

Solving Data Proliferation and Connectivity Challenges for BI Analytics Data is the key to digitally transforming your organization. Modern business leaders are chasing the promise of illuminated decision-making models and a deep understanding of their customers. Organizations therefore ne...

Modern Data Pipelines with CData Sync
August 24, 2021

Modern Data Pipelines with CData Sync

The evolution of the citizen integrator and data engineer are a driving force on the way data pipelines are being delivered across today s modern data ecosystem. Traditional Extract, Transform, Load (ETL) technologies are expensive to buy, configure, and maintain. These solutions are desi...

Enabling Low-Code App Development through Cloud Data Connectivity
August 18, 2021

Enabling Low-Code App Development through Cloud Data Connectivity

In a 2020 report, Gartner projected that by 2023 over half of enterprises will have adopted low-code app development as part of their digital transformation strategy. But between developer shortages, lack of data access, and skill gaps , it becomes challenging to enable citizen developers...